Rock The Dock

Rock The Dock is a dueling piano bar located on the historic Morehead City waterfront. As a veteran owned small business, it brings lively entertainment and community spirit to North Carolina’s Crystal Coast. The goal was to create a brand identity that feels both coastal and energetic, capturing the social, music filled atmosphere of the venue while honoring its local roots. The final direction combines a sense of nostalgia with bold personality, giving Rock The Dock a memorable visual presence within Morehead City’s growing nightlife scene.